I knew I wanted something different in work/life but felt stuck on how to make it happen. [I was feeling] frustrated, flat, bored, and lifeless. After my discovery call I felt much more at ease in deciding to do the programme but the little voice around money (“who do you think you are spending this money on something like this”) was still there

[AFTER TC] While I will still turn to those closest to me for their views, I have confidence in making my own decisions, I’m not waiting for permission of some kind (even though I never needed it before, this was purely a self-limiting belief!). My attitude has changed - I still have fears and worries about what I’m trying to do but I have so much more confidence in myself and determination to make changes to my life and career. I have definitely tapped into my authentic self - the overriding theme of the programme. I can sense I have more work to do on really living as my authentic self in all scenarios but I’m so grateful that this programme helped me to connect with my true self again and the activities we’ve done are things I’m sure I’ll turn to again and again either to develop further or if ever I’m having a wobble!

I really loved the group format. Firstly, it was a more affordable option for people who either simply can’t afford 1-1 coaching or those who are trying coaching for the first time. More importantly though, the value of the group format was in connecting with a wonderful group of women in a similar place to me, the connections we made and how supportive we all were (and continue to be!) of each other. As far as the content was concerned, the programme is so well structured but in particular I really enjoyed the initial discovery phase - the aha moments for me were all the times when the activities Lou created for us resulted in me recognising a personal quality or a skill that, because of how I was feeling before the programme, I’d either forgotten or no longer believed in myself.

I feel determined and capable, accepting of the things that aren’t “perfect” (because I learned it doesn’t exist!), and above all else I feel like myself, and it turns out I quite like her 😊

[TO ANYONE THINKING ABOUT JOINING TC] I already have recommended it to friends! I’d say don’t hesitate - you’ll discover so much about yourself and it’s worth it just for that - but you’ll also walk away with clarity of what you want, what you DON’T want, and a tangible action plan

I feel this programme, and Lou, have changed my life. It sounds grand, but even if I didn’t make any career change (which won’t be the case!), my mindset has shifted and it’s having a positive impact in various areas of my life.

My journey with Lou began with a Discovery Call in March. I was clear about what I wanted to change and feeling desperate for that change to happen asap. I loved Lou’s personality and energy and committed to a group programme.

Her balance between friendliness and being a professional coach has been admirable. The power of discussing dreams and also being vulnerable in a group setting was powerful. Lou enabled a positive working environment based on confidentiality and trust from the start. The programme was packed full of content, tools and exercises - which personally helped me feel more sure than ever about what I truly want to pursue to live my life the way I need to.

I came away with an action plan and things are progressing. It’s been exciting and there’s more to come. Lou is amazing, a genuine inspiration herself with her own journey with a gorgeous way of speaking - I would work with Lou again if the need should arise.

[BEFORE JOINING TC] I think the only way to describe how I was feeling was in turmoil. I felt undervalued and bad at my job and cried most days when I walked through the doors. I’d had a bad year where my cries for help and been unanswered and was surrounded by negative colleagues who didn’t care about the job and I didn’t have enough energy to pick up the slack and parent at the same time.

[AFTER JOINING TC] My outlook on work has changed hugely. I now realise I’m not quite ready to leave my current career behind but needed to change my work week balance if it was going to have a chance of working. I’ve realised that a hybrid work week is the best fit for me, with an opportunity to create my own artistic business within that. The work towards the beginning where we understood our sense of self was really eye opening.

I just feel happy. My weeks are positive and I feel good at my job again. I am confident to try something new and know that I’ve made the right choices which align with my authentic self.

[TO ANYONE LOOKING TO JOIN TC] Just go for it. It’s completely changed my life for the better and is 100% worth the money.

Before starting the coaching journey, I was feeling incredibly sad and increasingly desperate about my work situation. A particular set of circumstances had left me feeling overwhelmed by my job but also completely undervalued by my employer. This was compounded by a growing sense that I was not reaching my full potential and was stuck on a career path that I simply did not enjoy anymore. I did not know which way to turn but I felt that if things didn’t change, I would self-destruct.

I had spent a lot of time trawling job sites, somehow hoping that inspiration would strike and the perfect role would present itself to me. Instead I wasted a lot of time and came to realize that this route would have me swapping one unfulfilling role for another.

I had not participated in any sort of group coaching before and so I really did not know what to expect. That made me very nervous, particularly ahead of our first group call. I also fretted that I was just throwing money at my problems rather than acting on my own initiative to fix them.

[AFTER JOINING TRUE CALLING] I have gone from feeling lost to having a plan in place to start building my dream career. I now feel confident enough to give myself permission to pursue my passions and prioritize my own happiness within my future career.

The fact that True Calling was a group coaching program worked particularly well for me. I was feeling very fragile when I signed up and I would have felt too intimidated by the prospect of committing to one-to-one coaching at that time. Just listening to the other ladies during the group calls resulted in multiple lightbulb moments for me and I truly took comfort from sharing this journey with others who were in a similar situation. Having fortnightly calls kept me focused and also accountable. I really enjoyed the social aspect of the Telegram group too.

I feel confident in myself and hopeful for the future, for the first time in a very long time. Instead of fearing the worst, I find myself able to believe in my ability to create a better life for me and my family. I no longer feel stuck and I don’t feel guilty for wanting a change.

[TO ANYONE LOOKING TO JOIN TC] I would say that True Calling is incredible value for money. I got way more than I bargained for by way of the extensive course materials in the weekly modules, the sheer amount of personal coaching across both the multiple group calls and the one-to-one sessions, the information-packed masterclasses by guest speakers, and the ready-built community of likeminded individuals. I would say that if you are ready to show up for yourself and unlock your full potential, then this programme is the helping hand you need.

A big thank you for setting me on this path!

[BEFORE TC I WAS FEELING] Unmotivated, unsure and lacked general direction. I would always convince myself I had nothing to complain about as I was in a 'secure' job

[AFTER TC]'m much more aware of what makes me happy, who I truly am, my strengths. The structure of the programme is great, being able to share progress with the ladies in the group was great. I remember feeling so low at times and feeling lost and after every call I'd be completely different. By the end I felt like Lou was a psychic therapist.

[TO ANYONE LOOKING TO JOIN TC] 100% do it, it's a journey and at times it gets intense as there's a lot of reflection. I remember thinking how accurate the 'authentically you' strapline was on so many occasions. You'll feel so much more confident and so much more aware of yourself. Definitely an investment worth making. A massive, massive thank you.

[BEFORE TC] Stuck, on autopilot, bored of my life. I felt like I wasn't really me and lacked ambition, I couldn't really dream or envision anything different from my routine. I joined true calling as I felt I had to take action and Lou's messages on her social media and emails really resonated. After my discovery call with Lou I came away hopeful and excited and aware that I had many years of limiting beliefs and programming that needed addressing and working through.

[I HAD TRIED] Reading lots of self help books but I needed a guiding hand, structure and accountability.

[I WAS CONCERNED ABOUT] The cost, it's an investment, as well as nervousness whether it would work for me. This would be my last chance, if this didn't work I would never take a course again!

[AFTER TC] I am so much more hopeful for the future, I have clarity but I am also taking action towards my goals which has boosted my confidence. I was never really a planner but now having a plan for the year, a roadmap to my dream life and breaking this down has been so useful. I have created more in my sketchbook during the programme than the whole of last year, I've joined an art club and submitted a work to the Royal Academy summer exhibition. So many things to celebrate in such a short time. I just want to keep up the momentum.

Although nerve-wracking at times our group catch-ups were great, to listen to how people were getting on, their challenges, wins and their growth. A Lot of tears my side but it felt a safe space to open up. We all changed during this programme. Very inspiring! The Telegram group was great too, loved how Lou checked in on us and reminded us to celebrate our wins and got us in the practice of setting weekly goals, the accountability of the group was very motivating. Reflection - a big part of the programme, although painful at times was soooooo helpful, life gives you clues!!! Finding out my values was also a useful exercise and having these pinned down and able to refer to when making decisions is so useful.

Although I still get waves of frustration due to my current job, I know I am going to leave and I am taking actions towards my dreams. I feel more confident, I have more direction and clarity on what my dream life looks like. I am also much more aware of the niggly inner critic that shows up to sabotage me. I am excited about what's to come.

[TO ANYONE THINKING ABOUT JOINING TC] Take a chance! You will learn so much about yourself, it won't be easy at times but it is so worth it, when you feel invigorated and excited about living a more authentic life again. Lou is such a great coach, so supportive, she will call you out on your BS (gently🤣) but she creates a safe space to be vulnerable and really cares about you, your growth and helping you realise what makes your soul sing. Do it!!!

Thank you for this programme Lou. I loved it and miss the catch-ups and want to go through it again xxx

[BEFORE TC] I felt lost, confused, angry after making a large career transition. My concerns were that I would end up going around in circles, and leave the course without finding any solutions.

Lou has help me realise that I need to stop looking for another ‘job’ and find my own thing which lights me up

The group coaching was extremely useful. The combination of personalised coaching from Lou, and having other people to spark ideas

I feel more empowered and focused. I have realised that some people just don’t fit into a career ‘mould’ and need help identifying what their ‘thing’ is

You might feel like your world has been turned upside down but if you put in the work you will find your right path. Lou, and the ladies in the group were all lovely and I never felt uncomfortable being vulnerable

[BEFORE TC] I was really unhappy in my role at work and lacking in confidence, I knew I wanted to do something else and had been wanting to for a while but I didn't know what it was.

I guess my biggest concern was finishing the programme without a clear direction.

[AFTER TC WHAT CHANGED] So much! I've started my own business and have paying clients, I feel confident in my skills and abilities but above all of that, I have the skills and strategies in place and a better internal voice for when I don't feel great.

I think the structure of the programme worked well, I think the biggest moment for me was the future self visualisation. I just realised I wanted to be the person I know my future self wants me to be and that was entirely within my power.

As I've said, the biggest thing is having a new found lease of life for what I want to be doing and what I can be doing. I think I trust myself more and again, I don't feel stuck when things aren't great. It's not like a have an unrealistic feeling that everything is going to be perfect forever, but I feel equipped to deal with things and be kind to myself when things maybe aren't going quite so well.

[TO ANYONE LOOKING TO JOIN TC] If you are really ready to commit to making change and valuing yourself and learning more about yourself in order to do what you want to be doing, then 100% dive in!

[BEFORE TC] I felt lost, and very down on myself. I did not feel like I was living authentically. I felt that I had chosen the wrong career path and was not sure how to find my way out. I think my biggest issue was that I was trying to fit into something that I thought I should, rather than doing something that actually made me happy.

If I have been unhappy in a job, I have always been really proactive in trying to find another job, but I think this has been to my detriment, because I have always thought ok the next one will be better. It never was.

{DID YOU HAVE ANY CONCERNS ABOUT JOINING TC]I think as I was in such a low place and struggling day to day. I was concerned being in a group and being so open about what my struggles have and continue to be. It's daunting going into coaching one to one, but thinking of being in a group, and being quite reserved and quiet, I was worried that I would not find my feet in the group and would fade into the background.

[AFTER TRUE CALLING] I do think I have more clarity on what I want from my career. It has been amazing to hear from the group and to be coached by you in a way that has never felt pushy, but from a perspective of true belief that I can do it.

I think the way the exercises are set out and the order of them works really well, and feels a perfect sequence to really start digging into aspects of your life that contribute to your overall values and what you want to achieve in your career. I think my aha moment was not singular, but really when all the things that kept leading me to what I actually enjoy and why I may not have found that in my previous roles.

I feel lighter and more optimistic about the future, and recognise that change isn't going to happen overnight, I also feel like the courage I need is in there somewhere and I know I will get to where I want to be in the future.

[TO ANYONE LOOKING TO JOIN TC] Do it, Lou creates such a safe and welcoming environment, she is your biggest supporter and will allow you the space to really explore how to truly become an authentic version of yourself.

Thank you again Lou!

[BEFORE TC] Very flat, lost and like I was wasting my time at work. I wasn't enjoying it and I'd gone from job to job with no direction just something I thought I would enjoy but soon got bored of. I wanted to find the right job for me, a job I could grow in and really get stuck into.

I had done some self development courses before and online career quizzes but nothing that really helped or gave the answers I needed.

My only concern was what if it didn't work. I didn't want to be stuck in the rut that I'd been in for years already.

[WHAT HAS CHANGED SINCE TC] My outlook on life! I know exactly what I want and how to get it. Even the smallest things in my day that I know I'll enjoy or want to do I carve out time to do them. By starting small with things I can control I know I'm on my way to having exactly what I want at work and at home. There are still times that I doubt if things are what I really want but I know it's me being lazy and not wanting to have to work hard for something. It doesn't take much to remind me of how I felt on the course when I was thinking and writing down everything I wanted and knowing why it was important to me. Knowing these reason as to why it felt right is really powerful. It's quite motivating in itself knowing how hard I'll need to work for a few years to get to where I want to be, and knowing how I'll feel when I get there.

I feel clearer, like I have a direction to go in now. When I'm having a bad day at work I take a minute to think of where I'll be next year and it's so much clearer than before and motivates me to make the most of where I am now.

[TO ANYONE THINKING ABOUT JOINING TC] If there's any doubt in your mind on whether your current career path is right for you then join the course. Even if you stay on that path you'll find out so much more about yourself and leave filled with inspiration and motivation for wanting more out of your life.

Thank you again! I honestly don't think I would have had the results I did if I was working with someone else.